Ballet Theater Is Calm in Face of Loss of Funds
By ROBIN POGREBIN
American Ballet Theater insisted yesterday that the Movado Watch
Company's decision to switch its support to the New York City Ballet
would not damage Ballet Theater's financial health.
But others in the worlds of art and philanthropy said Movado, which
withdrew its funds over accusations of mismanagement, had delivered
a stinging blow at a time when corporate money for dance was limited
and cultural backing in decline.
"This is the flattest, hardest pool of money to get anything more
from in the foreseeable future," said Mara Manus, who used to
oversee the Ford Foundation's arts portfolio and is now executive
director of the Public Theater. She said the money would be hard to
replace, calling the decision "a hit that's going to last."
That view was echoed by Randall Bourscheidt, director of Alliance
for the Arts, a cultural advocacy group.
"Movado is Ballet Theater," he said. "This is not the era in which
major corporation sponsorships are flourishing. It's a lucky
organization that is able to hold onto this kind of sponsorship."
Movado has been a principal sponsor of Ballet Theater, one of New
York's premier troupes, for almost 20 years, giving what the watch
company estimated was more than $400,000 annually.
But Ballet Theater trustees said that Movado's withdrawal would be
only a dent in the company's $35 million annual budget and that a
substitute would not be difficult to find. "I don't think it's that
big a deal," said Nancy F. Havens-Hasty, chairwoman of the board's
finance committee. "It's more the visibility: the name has always
been there. They have that pretty clock across from Lincoln Center."
But she added, "I don't think the money that we see from them is as
important as it once was."
Movado's chairman, Gedalio Grinberg, told the board of his decision
in a letter on Tuesday. Having served on Ballet Theater's board for
nearly 20 years, he resigned in June to protest the decision not to
renominate to the board Lewis P. Geyser, a trustee who had been
critical of the company's financial operations. Both men had voiced
concerns that the company had become overly reliant on the wealth of
the new chairman, Lewis S. Ranieri. They also said that he had
failed to keep the board informed about cash flow and other
budgetary concerns.
John L. Warden, chairman of Ballet Theater's audit committee, said
Mr. Grinberg's letter to the board was destructive. "His doing that
and making this announcement smacks to me of the spoiled brat who
says, `If you don't play the game my way, I'm going to take my
marbles and go home,' " Mr. Warden said. "It's too bad he developed
the attitude he did."
Mr. Grinberg was traveling yesterday and unavailable for comment, an
assistant said.
Movado's move may heighten the competition between City Ballet and
Ballet Theater, which go head to head at Lincoln Center in the
spring, when City Ballet performs at its year-round home, the New
York State Theater, and Ballet Theater performs at the Metropolitan
Opera House. Ballet Theater also performs a fall season at City
Center; this year's ended on Sunday.
But Christopher Ramsey, City Ballet's director of external affairs,
said the two ballet companies had very different missions and
reached different audiences, with only a slight overlap. Ballet
Theater is best known for performing the classics, City Ballet for
commissioning and producing its own repertory.
Mr. Ramsey added that the ballet companies had a long history of
artistic cooperation — sharing ballet masters, for example — and
that the success of each troupe benefited both. "We want them to be
successful," he said of Ballet Theater. "We want as many people to
be opened up to the dance world as possible."
Jacques D'Amboise, who danced with City Ballet for years, said:
"City Ballet never felt competition with any dance company anywhere.
We always like to have the Yankees against the Dodgers."
Still, arts groups do compete for a finite pool of funds. City
Ballet performs twice as much as Ballet Theater (23 weeks) and has a
considerably larger budget ($52 million) and endowment ($130
million, to Ballet Theater's $9 million).
Wendy Evans Joseph, a Ballet Theater trustee and the widow of its
former chairman, Peter T. Joseph, who died in 1998, said yesterday
that Movado's move would not influence her giving, which has been
among the most generous of the company's supporters. "Movado doesn't
affect me," she said.
And Richard J. Schwartz, the chairman of the New York State Council
on the Arts, said the Movado move had not made him question the
council's longstanding financial commitment to the ballet company,
currently $200,000 a year.
"We've been aware of the criticism of the chairman for some time,"
Mr. Schwartz added. "And at this point we're not alarmed."
Ms. Manus, of the Public Theater, said she saw Movado's move as a
positive sign that corporate sponsors were demanding greater
financial accountability from cultural organizations. "That is good
news for the nonprofit world in general," she said. A Ballet Theater
spokeswoman said the company had $667,000 in cash and a credit line
of $1.5 million.
"Any deficit we're going to have is not material," said Mr. Warden,
the audit committee chairman. "And it's certainly smaller than it
was." The company's most recent financial statements that are
available date to July 31, 2002. It has yet to file its tax form
990, a spokeswoman said, and has asked for an extension.
As for accusations that the board has not been forthcoming with
timely financial information, Mr. Warden said, "We're not quite to
the point of monthly financial statements, but we're certainly at
the point of quarterly financial statements."
Board members said yesterday that Mr. Grinberg's decision to raise
questions about Ballet Theater's chairman was unfair. "Lew has
brought in some wonderful board members and wonderful contributors,"
Ms. Havens-Hasty said.
While Mr. Ranieri has expanded the payroll, for example — often at
his own expense — several trustees said these were essential hires.
"A human resources person is someone we had to have," Mr. Warden
said. "It's not like Lew had the idea of festooning the place with
unnecessary personnel."
They also said that Ballet Theater had made significant progress,
given that it almost went under a decade ago. "We've come an awfully
long way," said Edward A. Fox, a board vice chairman.
"It's a very tough time for the performing arts," he added. "And I
think compared to others, we're doing reasonably well."
Source: NY Times